Want an ad-free experience?Subscribe to Independent Premium. The plan is that, having sampled Radio 2 at a weekend (the time, research suggests, when the thresholders are most likely to be listening to the radio), the new listener will be tempted to try again in the week; and will then discover that Radio 2 is not as fuddy-duddy as it's painted - that all the old jokes about Radio Zimmer are misplaced. Audience approval was matched by critical praise: last year it was named Station of the Year in the Sony Awards; as the aggressive style of interviewing favoured by the Today team on Radio 4 came under attack, some media commentators began pointing to Jimmy Young, Mrs Thatcher's favourite interviewer, as the man to listen to. Who listens to radio? 1994: Figures show that Radio 2 has won more listeners in the past year than any other station, and that its audience is tuning in for longer.
Released in October 1978 as the lead single from the band's second studio album, Don't Throw Stones (1979), the song peaked at number 35 on the Australian Kent Music Report. night time, sounds fine – no if’s or but’s 1984: Terry Wogan quits to pursue his TV career. Radio Ink is a radio-industry trade publication that is published bi-weekly for the radio management sector of the radio broadcasting industry. In signing up Steve Wright, Moir hopes to send out a signal to this audience "that Radio 2 is not cardigans and slippers ... this is very much a live and happening station". 1991: The growth of commercial "golden oldie" stations leaves Radio 2 with a mere 14.3 per cent of the radio audience. "Who Listens to the Radio" is a song recorded by Australian rock band The Sports. to your comment. Obviously both sides are heavily bias and what I take from the arguments is that people don’t really know what’s going on with radio, now, or in the future.
If anything, he's been remarkably conservative; it's noticeable that there have been few if any complaints about his other star signing, Michael Parkinson, who follows Wright on Sunday mornings. listening to the radio since i don’t know when "Radio 2 is no longer a station for old fogeys", says Derek Jameson triumphantly. the other one’s twiddling with the radio, what did they talk about, the horses drive her nuts It's a good thing Jim Moir is solidly built. Moir offers reassurance that Sounds Easy will be replaced at some indefinite point in the future, and insists that he has tried to send out "a big signal" to his core audience that little is changing, through interviews and through careful preservation of the daytime sequences: "The true voice of Radio 2, from Sarah Kennedy in the morning to John Dunn at night, is absolutely secure. As long as this remains true, Radio 2 will be forever on the run down the age scale, seeking to bring in younger listeners and in the process risking alienating the older ones it relies on. 'active' : ''"> I can only speak for the U.S. environment; the answer may be different elsewhere. Most liked, -1) ? Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account.
", But he plays down Radio 2's peculiar problem: its core audience is much older than other stations - 56 per cent over 55, 76 per cent over 45 - and so it faces the constant fact of listeners leaving, not because they have tuned to the competition, but because they've tuned to what Frances Line used to call "Radio Grim Reaper". Radio is the leading reach platform: 92% of us listen to AM/FM radio over the airwaves, which is higher than TV viewership (87%), PC use (54%), smartphone use (81%), and tablet use (46%) More than 244.5 million American adults listen to the radio each month; Audiences are becoming more diverse with more than 45 million Hispanic listeners and more than 35 million Black listeners a month who listens to the radio? Due to the sheer scale of this comment community, we are not able to give each post try again, the name must be unique, Please
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