Data & Products That Power The Future Of TV Measurement.
Explore similar categories related to TV Viewership Data. Flexible APIs allow access to your exposed and unexposed branded TV ads across channels. 3+ million active households and coverage in all 210 DMAs, updated daily and constantly growing.
Marketers, agencies and media owners leverage our privacy-first suite of data and software solutions to gain a true deduplicated read of performance across linear TV, OTT, digital and walled garden media by connecting the dots between ad exposures, audiences and outcomes. They are headquartered in United States of America. in audience segmentation and re-targeting. To accomplish this, VideoAmp has partnered with two of the largest Smart TV OEMs and 38 MVPDs for the most accurate viewership data. New York, NY — March 31, 2020: VideoAmp, Inc., an interoperable measurement and optimization platform that transforms wasteful mass marketing initiatives into smarter, data-driven strategies, has launched the most comprehensive and accurate commingled dataset in the US, boasting 26M households and 37M devices. “VideoAmp’s commingled TV dataset, which combines multiple linear viewership data sources to achieve greater scale and granularity, is what marketers urgently need to help address the cross-platform measurement challenge. Our workforce is diverse. Its mostly used by marketers e.g. We are adventurous. The commingling process results in more confident network recognition, mitigating the effects of phantom viewing sessions in instances where cable boxes are left on, while the TV is turned off. TVEyes offers datasets in countries such as Australia and Austria. They are headquartered in United States of America. All efforts provide an advanced capability in connecting advertising efforts to attribution and business outcomes. We run 6 different Health and Wellness classes every week, ranging from strength and fitness classes: From stretching, CrossFit, yoga and breathwork.
in audience segmentation and re-targeting. “The inclusion of our rich data in VideoAmp’s new offering creates a more effective Data Driven Linear platform, helping brands reach their audiences with greater precision and efficiency without compromising consumer privacy. We come from the heart. A deterministic and authoritative dataset across TiVo’s viewing universe. VideoAmp has built a privacy-first platform to solve for current gaps and shortcomings in the brand marketing planning, buying and measurement process. VideoAmp supports 14 different charitable organizations across the nation. Anonymized STB return-path data, including live and time-shifted TV viewing. Our commingled TV data gives advertisers the granularity they need to go beyond age and gender with the quality and consistency of currency-grade data so they can trust they are making the right decisions.”.
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