Jan Zimmerman is a hands-on marketing professional focused on smaller businesses and regularly shares her expertise at seminars and training events throughout the United States.
From here, insert the code in the header tags of your website. In addition to looking more official, a public figure page offers these advantages over a personal profile: Remember, personal branding comes from expertise in your field. If you’re a frequent commenter and good community member, influencers will usually say yes to a quote. Do I Need a Facebook Public Figure Page if I Already Have a Business Page or Personal Profile? Now the Page is really starting to take shape, so it’s time to get a few fans.
By clicking Sign Up, you agree to our Terms, Data Policy and Cookies Policy.You may receive SMS Notifications from us and can opt out any time. You can choose from six different categories of Pages: Local Business or Place, Company, Organization or Institution, Brand or Product, Artist, Band or Public Figure, Entertainment, and Cause or Community. One of the best tools for growing your personal brand is a Facebook public figure page. If you want to create a custom audience based on website activity, for example, choose Website Traffic.
Enter your information and click Create Ad Account. Click “Add a Cover” either at the top of the Page or under the “Welcome to Your New Page” section to upload an image that represents your Page. In your Business Settings, click Ad Accounts on the People and Assets tab.
When you create a business account, you won’t be able to interact on Facebook in a normal way.
Follow these steps to claim your page in Business Manager (and set up a corresponding ad account) so you can start boosting posts and running ads. To get started, log in to your Facebook account and then click the dropdown arrow in the top right corner and select the “Create Page” option. Facebook will let you migrate your personal Profile to a business Profile Page, sometimes called a business Profile. Type in the name of your page or URL, and click Add Page.
Our new Page looks a little barren, so it’s time to customize things. You want to choose a high-quality image to represent who you are online, so consider hiring a professional photographer to take your photo. On the People and Assets tab, click Pages in the left menu. Fill out the required information.
When you get to the ad itself, choose Use Existing Post and select the post you want to boost. Keep inviting people you think might be interested. Log into the Facebook account you used to make your public figure page and go to https://business.facebook.com. For example, you might share 1-minute “why” videos (discussed later in the article) about events that have shaped you, what you believe in, etc. From your public figure page, boost 1-minute videos that align with the mission of your business and help people understand your why. If people begin to see you as an authority in your field, you won’t have to reach out to get customers; they’ll come to you.
In other words, even if you intended all along for the account you created to be just a great joke, Facebook lacks a sense of humor in that regard. Click Create a New Ad Account. Create a Page. Facebook Pages are a great way to promote your business, a cause, or just your hobby. You can create as many Pages as you like.
Now let’s look at how to set up and use a public figure page to build your brand.
Select whatever category you feel best suits the Page you’re creating, and then fill in the information that’s required. All Rights Reserved. RELATED: How to Give Your Facebook Profile a Custom URL. You’ll receive step-by-step live instruction focused on YouTube strategy, video creation, and YouTube ads. You can also send and receive messages.
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